The big debate raging on the Internet these days focuses on Google’s recent campaign to ensure that paid links aren’t part of the determination of popularity of a website. Their take is that if you buy links, you’re trying to skew the results of any search in order to increase your presence in the rankings. But wait, [...]

Popularity: 25% [?]

Google wants it.  Eric Ward promotes it.  You should do it.  Link to get traffic not search engine rankings.  In fact, the people best able to withstand major changes and shifts in the search engines that affect their rankings are the people who have a broad, multi-faceted marketing campaign.
In order to weather any drops from [...]

Popularity: 14% [?]