It’s a simple question, but plenty of people get confused by this one. There’s a huge difference between outsourcing your link building and buying links. One is a simple exchange of cash for particular links. It’s a straightforward transaction – you pay for a particular link; that’s it. I’m not saying that there aren’t many different types of links [...]

Popularity: 26% [?]

Much has been made in recent months of whether it’s effective, or even kosher, to purchase links for your website. The debate still rages on over whether the search engines penalize you for buying links in general or only when links are purchased from sources that are obviously selling links only for ranking purposes and selling [...]

Popularity: 24% [?]