Very often, people who professionally optimize websites for search engines come to a point where they focus exclusively on the big picture of site rankings and the associated link building.  While link builders can’t usually be charged with myopic vision and inflexibility in their methods, sweating the little details isn’t generally on the collective agenda [...]

Matt Cutts recently put out a blog post discussing 404 pages and how they could be used as effective inbound links by creating link juice to your website. Since that blog post went out, several conversations have surfaced on the Web talking about this concept and whether it really can work in favor of SEO professionals.
 
In [...]

Today we thought we would tell you about a great link evaluation tool – Link Harvester.  It allows deep database querying of the Yahoo! Search database via the Yahoo! API.   As far as we know, it is the only link tool on the market which specifically specializes in allowing you to easily and quickly query beyond [...]